Passionate designer and developer creating human-centered experiences.
Passionate designer and developer creating human-centered experiences.
Based in Stockholm and Working Worldwide.
Based in Stockholm and Working Worldwide.
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About Me
I’m a Senior UX & Product Designer and Enterprise Design Thinking Practitioner with 10+ years of experience crafting innovative, user-centered solutions. I thrive on driving growth, increasing revenue, and delivering measurable impact by being a key contributor to design teams. By uncovering real problems and bridging the gap between user needs, business goals, and technical feasibility, I create seamless, end-to-end design solutions that balance usability, scalability, and innovation.
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About Me
I’m a UX Designer and Enterprise Design Thinking Practitioner with 10+ years of experience crafting innovative, user-centered solutions. I thrive on driving growth, increasing revenue, and delivering measurable impact by being a key contributor to design teams. By uncovering real problems and bridging the gap between user needs, business goals, and technical feasibility, I create seamless, end-to-end design solutions that balance usability, scalability, and innovation.
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About Me
I’m a UX Designer and Enterprise Design Thinking Practitioner with 10+ years of experience crafting innovative, user-centered solutions. I thrive on driving growth, increasing revenue, and delivering measurable impact by being a key contributor to design teams. By uncovering real problems and bridging the gap between user needs, business goals, and technical feasibility, I create seamless, end-to-end design solutions that balance usability, scalability, and innovation.
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Core Skills & Expertise
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Core Skills & Expertise
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Core Skills & Expertise
Enterprise Design Thinking & Strategy
Expert in facilitating workshops, aligning stakeholders, and shaping UX roadmaps.
Enterprise Design Thinking & Strategy
Expert in facilitating workshops, aligning stakeholders, and shaping UX roadmaps.
Enterprise Design Thinking & Strategy
Expert in facilitating workshops, aligning stakeholders, and shaping UX roadmaps.
Interaction & Visual Design
Skilled in wireframing, prototyping, UI design, and creating intuitive experiences.
Interaction & Visual Design
Skilled in wireframing, prototyping, UI design, and creating intuitive experiences.
Interaction & Visual Design
Skilled in wireframing, prototyping, UI design, and creating intuitive experiences.
User-Centered Design & Research
Proficient in user research, usability testing, and behavior-driven design.
User-Centered Design & Research
Proficient in user research, usability testing, and behavior-driven design.
User-Centered Design & Research
Proficient in user research, usability testing, and behavior-driven design.
Technical & Tools Proficiency
Advanced in Figma, Adobe Creative Suite, and front-end-aware design systems.m
Technical & Tools Proficiency
Advanced in Figma, Adobe Creative Suite, and front-end-aware design systems.m
Technical & Tools Proficiency
Advanced in Figma, Adobe Creative Suite, and front-end-aware design systems.m
Documentation & Design Delivery
Skilled in design systems, style guides, and maintaining clear documentation.
Documentation & Design Delivery
Skilled in design systems, style guides, and maintaining clear documentation.
Documentation & Design Delivery
Skilled in design systems, style guides, and maintaining clear documentation.
Collaboration & Leadership
Experienced in cross-functional teamwork, agile methods, and design facilitation.
Collaboration & Leadership
Experienced in cross-functional teamwork, agile methods, and design facilitation.
Collaboration & Leadership
Experienced in cross-functional teamwork, agile methods, and design facilitation.
Leading the end-to-end design process from ideation to final delivery
Leading the end-to-end design process from ideation to final delivery
Leading the end-to-end design process from ideation to final delivery
Product & Business Alignment
Bridging user needs with business goals to optimize workflows and impact.
Product & Business Alignment
Bridging user needs with business goals to optimize workflows and impact.
Product & Business Alignment
Bridging user needs with business goals to optimize workflows and impact.
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Case Studies

KITME
Revolutionizing Digital ReCommerce
People aren’t reselling as much as they could because the process is time-consuming. KITME identified a major challenge in online resale—most purchases sit unused because listing and selling require too much effort. We set out to create an AI-powered, data-driven solution to streamline resale and encourage sustainable fashion habits.
View Case Study

MindTrajour
Bridging Data and Emotion for Smarter Trading Decisions
Traders often rely on meticulous trade analysis, but emotions significantly impact their decision-making. MindTraJour was created to integrate trade planning, execution tracking, and post-trade analysis—while also capturing traders’ emotional states. This dual-layered approach empowers traders to refine both their strategies and mental resilience.
View Case Study

Vistra
Simplifying Workflow Management & Data Handling for Fintech Associations
Large fintech associations deal with massive amounts of customer and association-related data, requiring efficient workflows and dynamic form management. However, existing solutions are rigid, making it difficult to track workflows, manage approvals, and customize forms without technical expertise.
We set out to design a flexible workflow management and form designer module that seamlessly integrates with VistraConnect’s CRM, enhancing efficiency and usability.
View Case Study
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Recent Projects

KITME
Revolutionizing Digital ReCommerce
People aren’t reselling as much as they could because the process is time-consuming. KITME identified a major challenge in online resale—most purchases sit unused because listing and selling require too much effort. We set out to create an AI-powered, data-driven solution to streamline resale and encourage sustainable fashion habits.
View Case Study

MindTrajour
Bridging Data and Emotion for Smarter Trading Decisions
Traders often rely on meticulous trade analysis, but emotions significantly impact their decision-making. MindTraJour was created to integrate trade planning, execution tracking, and post-trade analysis—while also capturing traders’ emotional states. This dual-layered approach empowers traders to refine both their strategies and mental resilience.
View Case Study

Vistra
Simplifying Workflow Management & Data Handling for Fintech Associations
Large fintech associations deal with massive amounts of customer and association-related data, requiring efficient workflows and dynamic form management. However, existing solutions are rigid, making it difficult to track workflows, manage approvals, and customize forms without technical expertise.
We set out to design a flexible workflow management and form designer module that seamlessly integrates with VistraConnect’s CRM, enhancing efficiency and usability.
View Case Study